Our Process as Your Fractional SEO Partner
Consider us an extension of your team. We’ll roll up our sleeves, embed directly into your workflow, and take SEO off your plate. Our partnership will focus on results through an iterative process of:
Audit → Strategize → Optimize → Report.
The process boils down to:
SEO Site Audits
When you partner with us, we’ll conduct a comprehensive audit highlighting new SEO fixes for a better content strategy, optimized service pages, improved site health, better URL structure, and more.
Keyword Research and Planning
We dive deep into your ideal customer profile (ICP) to identify the right keywords to target, following a proven hub-and-spoke model. This results in an optimization plan outlining target keyword groupings and monthly content ideas for execution. Our focus is maximum ROI.
Ongoing Content Creation
Our SEO writing team handles everything from outlines to drafting and publishing new blog posts and high-converting service pages. All are optimized for lead generation with proper CTAs in place.
Performance Reporting
At month’s end, we’ll deliver custom reports showcasing month-on-month organic traffic growth from our efforts, keyword rankings, top pages, goal performance, and content enhancement opportunities.
