Top SEO Newsletters For Your Business

SEO success takes time, and staying informed is essential.

With 73% of marketers incorporating newsletters into their strategy, it’s clear that subscribing to an SEO newsletter remains a valuable way to access the latest tips, trends, and technologies.

Join the newsletter

Get weekly updates & SEO advice as we scale TrioSEO.

TL;DR - About the TrioSEO Newsletter

Among all the SEO newsletters, TrioSEO emerged as the top choice for several reasons:

It strikes the perfect balance between expertise and accessibility.
The straightforward, no-fluff approach helps you digest information quickly.
Subscribers gain valuable resources that effectively boost their SEO efforts.

Join our newsletter to start receiving expert tips and resources!

Why SEO Newsletters Are Essential for Marketers

Reaping the benefits of SEO will only be possible if you follow the latest practices, trends, and strategies — this is easily achieved by subscribing to SEO newsletters.

These newsletters are written by SEO experts who, with years of experience, provide current and relevant insights.

Additionally, newsletters often include practical tips, case studies, and analyses of successful strategies — helping marketers launch their SEO initiatives.

Reading these newsletters is a form of continuous education that benefits marketers in the fast-growing SEO industry.

Benefits of Subscribing to Multiple SEO Newsletters

The more newsletters there are the better the insights. Here’s why subscribing to multiple newsletters is advantageous:

Gain multiple perspectives

Build knowledge

Stay ahead of trends

Access to practical tips

Gain multiple perspectives

Build knowledge

Stay ahead of trends

Access to practical tips

How to Choose the Right SEO Newsletter for Your Needs

Given the several SEO newsletters to subscribe to, choosing the right one can be overwhelming.

To simplify the process, consider the following:

1. Frequency and format

Some newsletters are sent daily, but most are sent weekly or several times a week. Newsletters also vary according to their format, with some offering concise summaries and others detailed articles. Consider the amount of time you can dedicate to reading these newsletters.

2. Research author credibility

Search up the credentials of the newsletter author. Do they have significant long-term experience in the SEO industry? Have they led successful SEO campaigns? Do your research and assess whether the source is credible.

3. Seek recommendations

Ask peers in the industry for newsletter suggestions. Personal recommendations may also help you discover any hidden gems.

Best SEO Newsletters Every Marketer Should Follow

Whether you’re an SEO newbie or a veteran, you can keep up with the latest trends and strategies through the right resources.

For Beginners

Getting started with SEO doesn’t mean you need to master every technical detail from the get-go. With the right newsletter, you can learn the basics and immediately apply them:

TrioSEO

Having worked with thousands of businesses that found SEO complex, we at TrioSEO understand the challenges marketers face. Our newsletter gives you access to a wealth of useful SEO resources—checklists, tips, case studies, and more.

We combine our in-depth industry knowledge with our commitment to keeping you informed about the latest SEO developments, so you know what practices can propel your business forward.

Our newsletter is designed to be concise and packed with information. That way, you get straight to the point and avoid any unnecessary fluff.

Each issue of our newsletter focuses on delivering practical insights you can apply immediately to your SEO efforts.

Subscribe to our SEO newsletter to start receiving the resources you need to optimize your marketing strategy!

Connor Gillivan

Subscribing to newsletters, where the creators have an impressive track record, will always be a wise decision.

Connor Gillivan has the experience to back it all up. For over 10 years, he has successfully helped businesses scale to 6, 7, and 8 figures – all with his expertise in SEO, content marketing, social media, and more.

His deep mastery of SEO has led to his being featured in prominent publications, including Forbes and Entrepreneur.

Signing up for his newsletters gives you free access to 50+ SEO and marketing processes. He offers new strategies to help you scale your business, as he has successfully done in the past.

Considering these valuable resources and his SEO mastery, Connor’s newsletters are an excellent choice for both budding and seasoned entrepreneurs.

Alek’s Newsletter

Alek Asaduryan, an expert in SEO, offers a free newsletter with a 45-item SEO checklist. This makes it suitable for those looking to learn about SEO’s fundamentals while also dipping their toes into it.

The newsletter is released every Monday at 7:30 PM Eastern Time.

Backlinko

For some marketers, newsletters can be extremely lengthy, but Backlinko isn’t one of those. Brian Dean cuts to the chase by discussing his expert opinion on popular SEO topics and his experience with previous experiments.

Backlinko’s strongest asset is its simplicity, with each newsletter often containing one call-to-action.

WTF Is SEO?

WTF is SEO? explores fundamental SEO concepts through the lens of journalists and media organizations. Managed by SEO editors Jessie Wilms and Shelly Blackley from renowned publications, this weekly newsletter offers valuable insights to all SEO professionals.

For Experts

If you consider yourself an SEO pro, you can consider these options due to their more technical nature:

Ahrefs Newsletter

The popular SEO tool Ahrefs also has its own newsletter offering — Ahrefs’ Digest. The weekly newsletter features the latest blog posts, SEO industry updates, and occasional giveaways.

Note that this newsletter leans more toward the technical side; hence, it’s recommended for SEO experts.

SEO FOMO

Aleyda Solis, an international SEO expert, runs the SEO FOMO newsletter. With its weekly SEO updates delivered to your inbox every Sunday, you can confidently leave behind the fear of missing out (FOMO).

Solis curates a selection of relevant SEO articles and mentions the latest tools and technologies in every newsletter.

#SEOForLunch

#SEOForLunch, a weekly newsletter created by SEO consultant Nick LeRoy, delivers insights that SEO experts would benefit from. Each edition features actionable strategies, the latest trends, job listings, and tips to stand out from the competition.

Signing up for the newsletter also gives you access to top SEO industry publications and reports.

Smart SEO Newsletter

Kristina Azarenko, a thought leader on SEO technicalities, runs the Smart SEO Newsletter. It’s designed to help you master technical SEO, addressing topics such as site crawl ability, indexing, and page speed optimization.

Despite the newsletter’s technical nature, Azarenko does an excellent job of making this information palatable to readers.

The SEO Sprint

SEO professionals who specialize in product management and development will find the SEO Sprint’s newsletter to be a valuable resource.

Adam Gent, an independent SEO consultant, shares his technical recommendations weekly to help over 8,000 professionals implement SEO initiatives across cross-functional teams.

SEO Case Studies and Strategies

Some newsletters focus on case studies and strategies; they show you how to adapt them to your own campaigns:

**How the F*ck**

Written weekly by Ben Goodey, How the F*ck covers original case studies, including SaaS SEO case studies, along with innovative SEO strategies — all for £17 a month.

Subscribing to this weekly newsletter gives you an idea of what strategies have contributed to the success of well-known industry leaders like Monday and Typeform.

Search Engine Land

Search Engine Land offers daily newsletters covering the latest news in SEO. In addition to covering the most up-to-date advancements in the field, it also covers tips, potential trends, and even search market job openings.

Despite being a free newsletter, it delivers complete coverage that SEO professionals will find valuable.

Search Engine Roundtable

Search Engine Roundtable is a great SEO newsletter if you want to learn more about the latest search engine changes. You can subscribe via email or choose between a standard or full RSS web feed.

Weekly SEO Video and Picture of the Day subscriptions are also available.

SEO Notebook

Steve Toth has been sending newsletters for five years. Delivering an actionable SEO tip sent to your inbox, he focuses on providing practical advice that readers can implement immediately.

When you sign up for this newsletter, you get a free SEO spreadsheet bundle on internal linking, backlink planning, and CTR benchmarking.

Marie Haynes’ Newsletter

Marie Haynes is an SEO guru knowledgeable about the latest Google algorithm updates.

Though her newsletter is only available with a paid subscription, it brims with relevant SEO content — a blend of Marie’s hands-on experience, curated industry news, and other discussions from the SEO community.

How to Maximize the Value of SEO Newsletters

When you sign up for an SEO newsletter, you must maximize its value. Here’s how you can achieve that:

1. Save and organize key insights

You may not remember every detail from newsletters. Use note-taking tools to list major insights.

2. Set a reading schedule

It’s easy for newsletters to pile up in your inbox. Set aside a specific time to read these newsletters, whether a weekend reading session or 15 minutes every morning.

3. Experiment with strategies

Test new strategies that the newsletters discuss and monitor the results to help discover methods that work for your business.

Frequently Asked Questions

We’ve summarized the most common questions we receive about SEO newsletters below:

Are Paid SEO Newsletters Worth It?

Paid SEO newsletters can be worth the investment if they offer exclusive insights beyond free content.

Free trials are sometimes available to give you an idea of whether a paid newsletter is worth subscribing to.

How Do I Filter Information from Multiple SEO Newsletters?

Newsletters may sometimes have similar information, which you may want to filter and collate.

You can use note-taking tools to organize similar or relevant information, which you can refer to whenever you want.

What Are the Most Trusted SEO Newsletters for Beginners?

TrioSEO and Connor Gillivan both offer trusted SEO newsletters that can help beginners get started with SEO while also guiding experts.

Conclusion

Following newsletters is an effective way to expand your view of the SEO industry by learning from different expert perspectives.

Especially as SEO evolves at a rapid pace, you’ll need to stay in the loop to ensure your strategies remain effective.

TrioSEO’s weekly newsletter is the perfect resource to help you stay ahead, whether you’re just starting or looking to sharpen your expertise. Sign up for our weekly newsletter for free!

Top SEO Newsletters For Your Business​